My Initial Overview of Microsoft adCenter
Since I first dropped this blog back in February 2008, I’ve been wanting to invest some time into PPC marketing but never could find the effort or strength. And need I say time to even sit down long enough to signup to a PPC engine.
But thankfully, I finally got around to signing up to my first PPC search engine earlier. Although technically speaking, its my second (AdWords was first but I’ve never used their system yet), I joined Microsoft adCenter.
The reason I joined Microsoft adCenter was simply because of 2 things. First is to avoid being “Google Slapped.” Second is because Microsoft adCenter is said to have higher conversions then Google AdWords PPC search engine.
